$32.00 when purchased online
Target Online store #3991
About this item
Highlights
- Cleanses without stripping
- Removes product buildup
- Adds softness and shine
- Cruelty Free
- Sulfate Free
- Paraben Free
- Phthalate Free
Description
This clarifying shampoo deeply cleanses away dirt, oil and product buildup with apple cider vinegar while keratin helps strengthen hair.
Highlighted Ingredients:
CHELATING AGENTS - Helps remove hard water deposits and impurities
APPLE CIDER VINEGAR - Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
HYDROLYZED KERATIN - Helps soften, smooth frizz and adds shine
How To Use:
•Use DETOX SHAMPOO whenever a deeper cleanse is needed.
•Thoroughly wet hair from roots to ends with lukewarm water. Squeeze out excess moisture.
•Lather a quarter size amount in hands.
•Part hair using fingers and apply as close to the scalp as possible.
•Let sit for 1 to 3 minutes.
•Rinse. Squeeze out excess moisture before applying conditioner.
•Rinse with cold water to close the hair cuticle and add shine.
Scented with Melrose Place – a velvety-rich rose scent infused with a swoon-worthy blend of bergamot, lychee, white musk, champagne and more.
Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials! This product is silicone, paraben, cruelty, SLS and SLES free.
Highlighted Ingredients:
CHELATING AGENTS - Helps remove hard water deposits and impurities
APPLE CIDER VINEGAR - Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
HYDROLYZED KERATIN - Helps soften, smooth frizz and adds shine
How To Use:
•Use DETOX SHAMPOO whenever a deeper cleanse is needed.
•Thoroughly wet hair from roots to ends with lukewarm water. Squeeze out excess moisture.
•Lather a quarter size amount in hands.
•Part hair using fingers and apply as close to the scalp as possible.
•Let sit for 1 to 3 minutes.
•Rinse. Squeeze out excess moisture before applying conditioner.
•Rinse with cold water to close the hair cuticle and add shine.
Scented with Melrose Place – a velvety-rich rose scent infused with a swoon-worthy blend of bergamot, lychee, white musk, champagne and more.
Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials! This product is silicone, paraben, cruelty, SLS and SLES free.
Scent: Rosemary, Eucalyptus
Hair Type: All Hair Types
Product Warning: Eye irritant
Product Form: Liquid
Beauty Purpose: Strengthening, Clarifying
Net weight: 10 fl oz (US)
TCIN: 82518837
UPC: 815402021290
Item Number (DPCI): 342-03-2899
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water / aqua / eau, sodium c14-16 olefin sulfonate, sodium lauroyl methyl isethionate, cocamidopropyl betaine, decyl glucoside, acrylates copolymer, cocamide mipa, fragrance / parfum, polysorbate 20, hydrolyzed keratin, hydroxypropyl guar hydroxypropyltrimonium chloride, vinegar, peg-150 distearate, polyquaternium-7, glycerin, benzophenone-4, sodium chloride, sodium hydroxide, tetrasodium edta, trisodium ethylenediamine disuccinate, isopropyl alcohol, propylene glycol, citric acid, disodium edta, chlorphenesin, sodium benzoate, phenoxyethanol, potassium sorbate, linalool, citronellol, ci 14700 (red 4), ci 19140 (yellow 5), ci 61570 (green 5).' '
Allergens & Warnings:
WARNING: AVOID CONTACT WITH EYES. IF CONTACT OCCURS, RINSE WELL WITH WATER.Shipping details
Estimated ship dimensions: 2.28 inches length x 2.32 inches width x 5.67 inches height
Estimated ship weight: 0.8 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This detox shampoo has garnered rave reviews for its ability to deeply cleanse hair without stripping it of moisture. Guests appreciate its pleasant scent and effective removal of product buildup, making it ideal for those with oily or fine hair. Many have noted that it leaves hair feeling light, fresh, and revitalized after just one wash. Its luxurious lather and long-lasting formula make it a staple in hair care routines, ensuring a salon-like experience at home.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1337 reviews
74% would recommend
74 recommendations
Buy This
5 out of 5 stars
Thumbs up graphic, would recommend
Erin - 2 days ago, Verified purchaser
Love the detox shampoo, great addition to my weekly routine. All Ouais products are amazing.
Great Shampoo -- lasts awhile
5 out of 5 stars
Thumbs up graphic, would recommend
Alyssa - 9 days ago, Verified purchaser
My absolute favorite shampoo. It always leaves my hair very clean, and gets rid of product buildup. The smell is also very fresh!
Works great for fine to medium hair types
4 out of 5 stars
Emma - 11 days ago
originally posted on http://www.ulta.com
The bottle lasted me a very long time, I have fine curly hair and it is good for my hair.
Best shampoo ever
5 out of 5 stars
Ravina - 11 days ago
originally posted on http://www.ulta.com
Amazing detox shampoo. Heard lot hood review about oui but this was my first time trying and it didn't disappoint at all. It cleans the scalp like no other shampoo and it smells amazing. What i loved about it the most is even though it's detox shampoo, it doesn't dry out my scalp even a little bit. Highly recommend to all hair types. Gifted by ouai
My new staple
5 out of 5 stars
Kody - 12 days ago
originally posted on http://www.ulta.com
This saved my hair! I recently moved to an area know to have very hard water. I couldn't figure our why my hair was all of a sudden dry, brittle, and dull. Thought it may be the heavy mineral in the water, and decided to try this shampoo. After a single wash my hair is shiny, smooth, and healthy again. It is unbelievable the difference this had made. This is now my permanent shampoo as long as I live here.
Amazing product!
5 out of 5 stars
Mel B - 16 days ago
originally posted on http://www.ulta.com
I don't write a lot of reviews but have to for this one. As a woman who is in a constant state of "ugh" about my hair, this is the product I now LOVE. I'm 42, have thin fine shoulder length hair that is recovering from a bad color job, and I have really hard water where I live. I wash my hair every other day and use this every other time I wash, so about twice a week. On the days I use this shampoo, I have the best hair days, seriously. And the fragance is amazing, but not overpowering. Highly, highly recommend.
Great shampoo, faulty packaging
4 out of 5 stars
Ally - 16 days ago
originally posted on http://www.ulta.com
Ive always liked this shampoo so i thoight the bigger one with the pump would be easier, not sire of its iser error or i got a fault one but the pump does not work. Causes more of an inconvenience
I have bought is several times.
5 out of 5 stars
Averi - 16 days ago
originally posted on http://www.ulta.com
Leaves my curls and waves feeling refreshed and soft. Love the clean feeling of it.
Nah
1 out of 5 stars
Gautami S. - 17 days ago
originally posted on OUAI
Did not work for my hair, led to extensive hair loss that I am still trying to cope up with
Will buy again
5 out of 5 stars
- 19 days ago
originally posted on http://www.ulta.com
I love the way my hairs feel like after using this. I will definitely suggest this. Only thing is. It is bit pricey
Best Ever
5 out of 5 stars
kcooper - 22 days ago
originally posted on http://www.ulta.com
I have long thick hair and I wash it once or twice a week. I use dry shampoo a lot and i cant stand the way it feela on ny scalp. I also use Redken power play for volume and it can sit on your scalp also. This is the ONLY claifying shampoo I have found that thoroughly cleans my scalp of buildup without drying it out. I use it once a week. I shampo with it, rinse it out and then use my regular shampoo. It makes my hair soft and most importantly clean!
Great shampoo
5 out of 5 stars
Julie - 25 days ago
originally posted on http://www.ulta.com
This shampoo is a game-changer for removing buildup and giving your hair that fresh, clean slate. It leaves my scalp feeling deeply cleansed without stripping, and my hair looks noticeably softer and more refreshed after each use. Perfect for weekly resets, especially if you use a lot of styling products. Gifted by Ouai
Perfect for my wavy hair!
5 out of 5 stars
Janeth - 26 days ago
originally posted on http://www.ulta.com
Gifted by ouai I have another hair product from ouai so it paired perfectly! My hair has definitely been a lot shinier and felt cleaner since it helps detox. The smell is amazing of course! Love the large size of the product too, I use it every other hair wash day!
Must have
5 out of 5 stars
Grace - 26 days ago
originally posted on http://www.ulta.com
This shampoo gifted by ouai is amazing I love it so much. My hair is so shiny and my split ends have healed so much. Plus this product leaves my hair smelling similar to when I leave a salon. Definitely will be buying this again.
Must have!
5 out of 5 stars
Gracee - 26 days ago
originally posted on http://www.ulta.com
Gifted by ouai- this product is amazing! I love to use a detox shampoo on my hair when I feel like there is a significant amount of product buildup. This is the perfect shampoo for the job! It makes my hair feel so clean and also smells amazing!
My fav.
5 out of 5 stars
Ashley - 26 days ago
originally posted on http://www.ulta.com
I've been using OUAI's Clarifying Detox Shampoo and I'm officially hooked. It gives my scalp and hair the deep clean I didn't even realize I needed. It gets rid of all the buildup from dry shampoo, oils, and products without ever feeling harsh or drying. I love that it's made with apple cider vinegar—it leaves my hair feeling so refreshed and light—and the keratin makes it feel stronger and healthier with every wash. It's rare to find a clarifying shampoo that's gentle enough to use regularly, but this one delivers every time. OUAI has definitely earned my trust with this one. Gifted by ouai
would buy again
5 out of 5 stars
maria - 26 days ago
originally posted on http://www.ulta.com
I've been using this detox shampoo for a few weeks now, and honestly—my scalp has never felt cleaner. I only wash my hair a couple times a week, so I needed something that could really cut through product buildup, oil, and dry shampoo residue without totally stripping my hair. This absolutely delivered. The pump is a game changer—super convenient, especially in the shower when your hands are wet and slippery. And the jumbo size? Totally worth it. I don't feel like I'm burning through it too fast, which makes the price point more justifiable.
Love!
5 out of 5 stars
Itsrmee - 26 days ago
originally posted on http://www.ulta.com
The Ouai Detox Shampoo has been amazing for my fine hair. I use a lot of dry shampoo and styling products, so I needed something that could give my scalp and strands a real reset without weighing everything down and this totally delivered. It lathers up nicely and gives that clean, refreshed feeling without making my hair feel stripped. After rinsing, my hair felt noticeably lighter, softer, and had this really healthy shine to it. It helped clear out buildup and left my scalp feeling balanced, not dry or tight. I use it once a week now to keep everything feeling fresh and it's made such a difference in how my hair looks and feels. Gifted by Ouai.
Best detox shampoo
5 out of 5 stars
Bree - 26 days ago
originally posted on http://www.ulta.com
Gifted by Ouai, my hair type is curly and i love using this shampoo because i put a lot of products in my hair and definitely need a good shampoo to detox my scalp and get my hair really clean, this product is a 10/10 for that
Great for refreshing hair
4 out of 5 stars
Revi - 27 days ago
originally posted on http://www.ulta.com
Helps deeply cleanse hair from any buildup, natural oils and product residue. The scent is light and clean, and my hair feels super clean and refreshed when shampooing with this detox product. I make sure to follow with conditioner to restore some hydration, particularly to my ends. This product was gifted by OUAI.