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e.l.f. Power Grip Primer - Clear 0.811 fl oz
$11.00
In Stock
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About this item
Highlights
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps, and gives skin a natural finish
- Enriched with Hyaluronic Acid to retain moisture for a plump complexion
- Goes on clear with a translucent finish for all skin types and skin tones
- Non-comedogenic (does not clog pores!)
- 100% vegan, cruelty-free, e.l.f. is Leaping Bunny Certified.
Description
Power Grip Primer is #1 Primer in America.*
Your makeup? It’s not going anywhere. e.l.f. Cosmetics Power Grip Face Primer grabs hold of your makeup all day long, while giving skin a smooth complexion. The formula is enriched with beneficial ingredient Hyaluronic Acid to moisturize, prep, and smoothes to perfection, improving the look and feel of your skin. The gel-based primer goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Why you'll love it:
• Gel primer formula grips makeup for long-lasting, all-day wear
• Gives skin a natural finish
• Enriched with hydrating ingredient Hyaluronic Acid
• Translucent finish works on all skin types and skin tones
• Non-comedogenic (does not clog pores!)
Key Ingredients:
• Hyaluronic Acid - Helps skin retain moisture for a plump complexion
Great for: All skin types
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
This product is made in a Fair-Trade Certified factory.
Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 and Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Your makeup? It’s not going anywhere. e.l.f. Cosmetics Power Grip Face Primer grabs hold of your makeup all day long, while giving skin a smooth complexion. The formula is enriched with beneficial ingredient Hyaluronic Acid to moisturize, prep, and smoothes to perfection, improving the look and feel of your skin. The gel-based primer goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Why you'll love it:
• Gel primer formula grips makeup for long-lasting, all-day wear
• Gives skin a natural finish
• Enriched with hydrating ingredient Hyaluronic Acid
• Translucent finish works on all skin types and skin tones
• Non-comedogenic (does not clog pores!)
Key Ingredients:
• Hyaluronic Acid - Helps skin retain moisture for a plump complexion
Great for: All skin types
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
This product is made in a Fair-Trade Certified factory.
Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 and Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Suggested Age: 10 Years and Up
Health Facts: Vegan, Contains Hyaluronic Acid
Color Palette: Translucent
Product Form: Liquid
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Priming
Recommended Skin Type: Normal
Net weight: .81 fl oz (US)
Features: Long Lasting
TCIN: 83714968
UPC: 609332828469
Item Number (DPCI): 052-16-2408
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), butylene glycol, glycerin, peg-150 distearate, polysorbate 80, niacinamide, rosmarinus officinalis (rosemary) leaf water, melissa officinalis flower/leaf/stem water, mentha piperita (peppermint) leaf water, sodium hyaluronate, sodium ascorbyl phosphate, menthol, pentylene glycol, propylene glycol, peg-240/ hdi copolymer bisdecyltetradeceth-20 ether, peg-40 hydrogenated castor oil, phenoxyethanol, ethylhexylglycerin, caprylyl glycol, disodium edta, trideceth-9, 1,2-hex- anediol [+/-]: blue 1 (ci 42090), yellow 5 (ci 19140)
Allergens & Warnings:
EXTERNAL USE ONLY. STOP USE IF IRRITATION. IF CONTACT WITH EYES OCCURS, RINSE WITH WATERShipping details
Estimated ship dimensions: 1.14 inches length x 1.51 inches width x 5.71 inches height
Estimated ship weight: 0.1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Will this product prevent makeup from rubbing off onto clothes?
submitted by Name1 - 2 years ago
A: No, primers are generally for underneath makeup. You want a fixing/setting spray. The e.l.f. setting spray is pretty decent, so I'd recommend giving that a try.
submitted bysgmach - 2 years agoA: This will grip your makeup for smooth application and long wear, but we suggest a setting spray in addition to prevent transfer.
submitted byThe Elf Team - 2 years agoBrand expert
Q: How does the primer affect makeup longevity?
submitted by AI Shopping Assistant - 7 days ago
A: The gel formula grips makeup for long-lasting, all-day wear, ensuring it stays in place.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: Is the primer environmentally friendly?
submitted by AI Shopping Assistant - 7 days ago
A: Yes, it is 100% vegan, cruelty-free, and made in a Fair-Trade Certified factory.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: Does the primer have any color when applied?
submitted by AI Shopping Assistant - 7 days ago
A: No, the primer goes on clear with a translucent finish, suitable for all skin tones.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: What is the main ingredient in the primer?
submitted by AI Shopping Assistant - 7 days ago
A: The primer is enriched with Hyaluronic Acid, which helps retain moisture for a plump complexion.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: Is this primer suitable for sensitive skin?
submitted by AI Shopping Assistant - 7 days ago
A: Yes, the primer is non-comedogenic and suitable for all skin types, including sensitive skin.
submitted byAI Shopping Assistant - 7 days agoAi generated
Q: Is it sweat proof primer?
submitted by Iris - 5 months ago
A: This is a non-comedogenic primer that provides a smooth long-lasting base for your foundation and/or other makeup. It is not specifically "sweat proof."
submitted bythe e.l.f. team - 5 months agoBrand expert
Q: What's the expiration date?
submitted by superhelpfulhelper - 5 months ago
A: Power Grip Primer does not have an expiration date, it has a Period After Opening. We suggest that it be stored in a cool, dry place and be used within approximately 12 months of opening.
submitted bythe e.l.f. team - 5 months agoBrand expert
Q: does this make you break out?
submitted by jayjay - 5 months ago
A: Although results may vary by individual, this product is non-comedogenic.
submitted bythe e.l.f. team - 5 months agoBrand expert
Q: Does it oxidize and turn dark
submitted by KB - 7 months ago
A: There is not an issue with oxidation.
submitted bythe e.l.f. team - 7 months agoBrand expert
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Guests are saying
This primer has garnered enthusiastic praise for its ability to keep makeup in place all day while providing a smooth and hydrating base. Guests appreciate its affordability and effectiveness, making it a favorite for both beginners and seasoned makeup users. The unique sticky texture helps foundation adhere better, resulting in a flawless finish. Many guests have made it a staple in their daily routines, highlighting its versatility across different skin types.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 16716 reviews
easy to apply: 4.5 out of 5
easy to remove: 4.55 out of 5
long lasting: 4.3 out of 5
quality: 4.12 out of 5
value: 4.2 out of 5
74% would recommend
353 recommendations
Awesome!
5 out of 5 stars
Thumbs up graphic, would recommend
P - 17 days ago, Verified purchaser
- Skin tone: Light
- Skin type: Normal
My daughter loves this primer.
The best primer
5 out of 5 stars
Jacx - 1 month ago
originally posted on elfcosmetics.com
I absolutely love this Primer! Its different in a good way compared to all the other ones I've tried. It really keeps your makeup on all day!
The BEST primer
5 out of 5 stars
CAMISLAY - 1 month ago
originally posted on elfcosmetics.com
Genuinely one of the BEST primers I’ve used, paired with a good setting spray your makeup will last ALL DAY
We like her
4 out of 5 stars
missladytesha_8815 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Idk what I was expecting but this was a nice surprise. For me it glides onto my skin and leaves such a smooth glass like surface for you to prep your make up on. And to be honest, it grips onto your skin with out suffocating it. Like it almost blends in with your skin and compliments my foundation. I don’t crease as much using this primer.
It's a Jem
5 out of 5 stars
Ruman - 1 month ago
originally posted on elfcosmetics.com
I don't know how many times I bought this one. Really fan of this product
grippy
5 out of 5 stars
mardd - 1 month ago
originally posted on elfcosmetics.com
best grippy primer ur makeup will stay all day this really is a holy grail!!
Grippy Primer
5 out of 5 stars
Blancheeey - 1 month ago
originally posted on elfcosmetics.com
If you're wanting a grippy primer that helps your makeup stay in place, this is for you! It does just that. Put it on, leave it for a few minutes, then apply your makeup, and all your makeup will stay in place for a very long time!
Chemical burns
1 out of 5 stars
Thumbs down graphic, would not recommend
Jade - 1 month ago, Verified purchaser
Used this product once and ended up with hives, welts, and what feels like a chemical burn—especially around my eyes and mouth. Five days later, I’m still dealing with it. Would not recommend.
Perfect!
5 out of 5 stars
JodiePalfreyman - 1 month ago
originally posted on elfcosmetics.com
Use every makeup routine no matter the amount of makeup or style I’m doing. Keeps it on all day! Would buy again - will be buying the jumbo sized one even… and will definitely reccomend to friends!
Gorilla Grip Primer
5 out of 5 stars
TaNya Taylor - 1 month ago
originally posted on elfcosmetics.com
This is the best primer I’ve ever used. It’s so hydrating on my skin and it makes the makeup stick and last all day!
Absolutely amazing
5 out of 5 stars
nikkkiiiii - 1 month ago
originally posted on elfcosmetics.com
this makes my makeup look sooo good and last for hours
Powr grip primer
5 out of 5 stars
Mgg2 - 1 month ago
originally posted on elfcosmetics.com
Ever since i started using this primer my makeup last longer and looks better than most it doesnt make your face look super oily and mostly shiny and glowy i love it!!!
great product!
5 out of 5 stars
jem1200 - 1 month ago
originally posted on elfcosmetics.com
I was pleasantly surprised at how much I liked this! the makeup primer aspect works quite well, if a little shiny, but my fave part was the versatility. I consistently used this a a brow and edge control gel with amazing results, flexible hold while being slicked back. totally recommend!!
Favorite primer
5 out of 5 stars
aan0 - 1 month ago
originally posted on elfcosmetics.com
Really liked this primer help hold my makeup up and really sticky
Amazing product
5 out of 5 stars
yoska - 1 month ago
originally posted on elfcosmetics.com
This primer is a total game-changer! The gel-based texture feels cool and hydrating as soon as it touches your skin, and it instantly smooths everything out for a flawless base. I love how the sticky grip locks my makeup in place all day — no sliding, no fading, even in warm weather. The finish is naturally dewy without looking greasy, which makes my skin look fresh and healthy. Because it goes on clear, it works perfectly on every skin tone and under any type of foundation or tint. It’s also non-comedogenic, so it doesn’t clog my pores, and it works beautifully on oily, dry, and combination skin. Honestly, for the price and the performance, this is one of the best primers I’ve ever used. If you want your makeup to last and still look glowy and smooth, this is a must-have!
LOVEEEE
5 out of 5 stars
Myers - 1 month ago
originally posted on elfcosmetics.com
I’ve used this for about a year now, and love it it’s so gripy and beats school air
amazing primer
5 out of 5 stars
Haz3167 - 1 month ago
originally posted on elfcosmetics.com
this is too amazing!!! get it now!!! you know you want it
Best primer ever
4 out of 5 stars
mqds - 1 month ago
originally posted on elfcosmetics.com
I love this primer, not only because it hold my make up all day but because you can use it as a brow gel on a bully it’ll hold for about six hours
My fav primer!!
5 out of 5 stars
Stareader - 1 month ago
originally posted on elfcosmetics.com
I know some people use it because of the sticky makeup trend, but I totally love this primer! Not only the quality but also the dewy look bc I don't usually wear foundation
Seriously?!
5 out of 5 stars
Queenneen24 - 1 month ago
originally posted on elfcosmetics.com
Okay let’s talk about this primer, couldn’t be any better if I rubbed my face with Elmer’s glue. Seriously, game changer!!!!!!