COVERGIRL Simply Ageless Primer 100 1oz: Contains Vitamin C & Hyaluronic Acid, Priming Liquid for Normal Skin
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Guests are saying
This primer is celebrated for its lightweight, hydrating formula that creates a smooth canvas for makeup application. It's appreciated for its ability to blur imperfections, minimize pores, and provide a refreshed look. While some guests experienced issues with scent and primer power, the majority found it to enhance the longevity of their makeup, with added anti-aging benefits being a bonus.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 666 reviews
easy to apply: 4.42 out of 5
easy to remove: 4.63 out of 5
long lasting: 4.05 out of 5
quality: 3.91 out of 5
value: 3.73 out of 5
65% would recommend
26 recommendations
5 out of 5 stars
3 March, 2026
originally posted on covergirl.com
Excellent Primer
Excellent primer . I love the smell of this and I wear it underneath my COVERGIRL 3-1 simply ageless liquid foundation. In Buff Beige . I also sometimes wear it on its own . This helps my foundation wear all day and keeps my skin healthy and glowing. I hope COVERGIRL never discontinues this amazing primer . It beats department store makeup primers .
5 out of 5 stars
25 February, 2026
originally posted on influenster.com

The best !!!
This is my first time and i would and dwfinitely buy again.its last a very long time.whit the very pleasant coverage, finish and scent . Easy to removed .
5 out of 5 stars
20 February, 2026
originally posted on influenster.com

Good
I definitely recommend this serum primer it works super well and it makes my makeup look so good and makes it last super super long. Purchase this!
5 out of 5 stars
12 February, 2026
originally posted on influenster.com

Makes makeup last longer
It’s a fantastic base product that prepares my skin for makeup while also giving smooth, radiant finish. This primer blends easily and helps makeup go on more evenly.
5 out of 5 stars
10 February, 2026
originally posted on influenster.com

Good product
This primer feels lightweight and hydrating on my skin. It smooths texture gives a healthy glow and helps make up apply more evenly without feeling greasy. Great everyday option
5 out of 5 stars
31 January, 2026
originally posted on influenster.com

Great natural looking coverage
This is a great product, goes on smooth, feels silky, lightweight coverage is awesome and your skin feels so soft with the hydration of the Olay very natural looking.I would recommend this. Will be using it again.
5 out of 5 stars
Thumbs up graphic, would recommend
4 December, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
perfectly priced and works great
love this for the price and the quality. doesn't feel greasy and I can see the it working right away.
1 reply from TheCoverGirlTeam team - 4 months ago
Hi there! Thank you so much for sharing your experience with us. We’re thrilled to hear that you’re loving the Simply Ageless Primer and that it’s delivering great results without feeling greasy. It’s wonderful to know the formula works for you right away! If you ever have questions, need shade recommendations, or want to try more from our collection, we’re always here to help. You can reach us at 1-800-426-8374 or through the Contact Us page on our website. Thanks again for choosing CoverGirl! ✨
5 out of 5 stars
15 November, 2025
originally posted on influenster.com

El olor es lo máximo
has a very mild scent — users say it has “no unpleasant smell” or just a light, fragrance that fades quickly. In terms of application, its texture is quite silky and smooth. It glides easily over the skin, feeling more like a lightweight serum than a heavy silicone primer. The sensación on the skin is soft and subtle — it doesn’t feel sticky or greasy. According to some reviews, it leaves a “satin-like” feel, minimizing pores without feeling like a heavy mask. When it comes to coverage, this primer doesn’t act like a foundation; its primary job is to smooth and prep the skin. Still, some users mention it offers a “good base” that helps even out texture before applying makeup. Finally, regarding luminosity, it provides a natural, slightly dewy glow. It doesn’t look flat — instead, it gives a subtle healthy radiance that makes the skin look more youthful.
5 out of 5 stars
8 November, 2025
originally posted on influenster.com

Love
Love this works amazing I would rate this a 10/10 for sure the coverage is amazing finish is great textile great scent is great as well it’s my go to
4 out of 5 stars
27 October, 2025
originally posted on influenster.com

Has to be left untouched for more than a minute
Very sleek and easy to use packaging. The product is nice, but I do feel that I have to allow it to sit on my skin a lot longer before applying foundation for the texture to come out the way I like and I'm hoping for but you don't need to use a lot. A little goes a long way so it does give you nice coverage and it doesn't have an unpleasant smell.
5 out of 5 stars
14 October, 2025
originally posted on influenster.com

Love
I really love the packaging the coverage is good to the texture I can’t say much oh my god in love with this product thank you for introducing me with this product
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
wonderful
this is wonderful. not sticky. rubs into skin with no residue.
1 reply from TheCoverGirlTeam team - 7 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Primer. We are happy to hear this product is not sticky and rubs into your skin with no reside! Your feedback is very important to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
5 out of 5 stars
Thumbs up graphic, would recommend
7 September, 2025Verified purchase
- Skin tone: Light
- Skin type: Dry, Normal
- Skin concern: Aging
- Hair color: Brunette
- Eye color: Green
Love
I fell in love with this product
1 reply from TheCoverGirlTeam team - 7 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Primer. We are happy to hear that you have fallen in love with this product! Your feedback means so much to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 September, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Redness
- Hair color: Blonde
- Eye color: Blue
Covergirl simply ageless primer
Doesn't blend in my skin, it's patchy.
1 reply from TheCoverGirlTeam team - 7 months ago
Hi there! We appreciate you taking the time to try out our CoverGirl Simply Agless Primer. We are sorry to hear this product did not perform as you expected. This is not the experience we hope for you to have. We would love to connect with you to make this right. Feel free to give us a call with any questions at 1-800-426-8374 or chat with us via the Contact Us page on our website. We will be more than happy to help you and hope that you reach out.
2 out of 5 stars
28 August, 2025
originally posted on influenster.com

Brakeout
Not no no! Brakeout my face like crazy! lightweight and serum but very greasy, not safe or recommended for acne prone. Very accesible in price. .
1 reply from CoverGirl Consumer Affairs team - 7 months ago
Hi there! We are so sorry to hear that this was your experience with our Simply Ageless Primer. We appreciate you letting us know, and we will be reaching out to you by email soon to assist you further. Thank you!
5 out of 5 stars
23 August, 2025
originally posted on influenster.com

My new go-to primer
I’ve been using this primer for 2 weeks every morning before makeup. It blends easily, leaves my skin soft and hydrated, and reduces the appearance of fine lines. I love how this primer feels on my skin. It’s not sticky, absorbs quickly, and keeps my skin soft all day. Fine lines and pores appear less noticeable, and it works well under both liquid and powder foundations. Definitely a must-have for anyone wanting a youthful, hydrated base.
4 out of 5 stars
11 August, 2025
originally posted on influenster.com

Good primer no old aging.
It was smooth and had a matte finish. The primer worked well but you could not get all of it out of the container. It smelled nice but faded out quickly.
5 out of 5 stars
15 June, 2025
originally posted on influenster.com

10/10 — A glow-up in a bottle
First of all, the texture is dreamy. It’s lightweight and silky — glides onto my skin. I applied it after my moisturizer and before makeup, and my skin felt instantly smoother, hydrated, and just... perkier. There’s no sticky residue, no weird pilling (thank you, Olay 🙌), and it dries down beautifully and gives the prettiest natural glow no stickiness. I love that it has anti-aging ingredients. My makeup stays fresh all day,.
3 out of 5 stars
4 June, 2025
originally posted on influenster.com

A Tad Oily
The COVERGIRL Simply Ageless Skin Perfector Essence is a refreshing surprise! It feels super lightweight and hydrating on the skin, more like a skincare serum than traditional foundation. The pigment beads blend out nicely, giving a sheer, even tint that evens out my complexion without masking it. Perfect for no-makeup makeup days! I love that it contains 0.5% bakuchiol, a gentle retinol alternative, so I feel like I’m caring for my skin while wearing it. The finish is dewy and natural, which I really enjoy—though if you’re oily, you might want to set it with powder. It doesn’t cling to dry patches and wears comfortably all day. The only downside is the limited coverage, but it’s ideal if you like a skin-first look.
1 reply from CoverGirl Consumer Affairs Department team - 10 months ago
Hi! We appreciate you taking the time to share your experience with our CoverGirl Simply Ageless Skin Perfector Essence. Thank you for giving this a try! We value your insights and will be sure to share your comments regarding its performance with our Quality Team. We encourage you to contact us with any questions. Please feel free to give us a call at 1-800-426-8374, or you can send us an email through the Contact Us page on our website. We will be more than happy to assist you further.
5 out of 5 stars
Thumbs up graphic, would recommend
26 February, 2025Verified purchase
- Skin tone: Light
- Skin type: Dry
- Skin concern: Aging, Redness, Sensitivity
- Hair color: Grey
- Eye color: Hazel
Great product
Great for eczema skin
1 reply from TheCoverGirlTeam team - 1 year ago
Hi there! Thank you for choosing CoverGirl and taking the time to give this product a five-star review! We are so happy to hear you are enjoying the results of your skin. We value your feedback and will pass it along to our entire team. Feel free to give us a call with any questions at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you.