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COVERGIRL TruBlend Skin Enhancer Primer - 0.81 fl oz - 2 of 4COVERGIRL TruBlend Skin Enhancer Primer - 0.81 fl oz - 3 of 4COVERGIRL TruBlend Skin Enhancer Primer - 0.81 fl oz - 4 of 4
COVERGIRL TruBlend Skin Enhancer Primer - 0.81 fl oz - 1 of 4

CCOVERGIRL TruBlend Skin Enhancer Primer - Plush Plump - 0.81 fl oz

$9.49

ColorPlush Plump

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Skincare-infused primer with unique texture and benefits to treat skin’s unique needs and prep for makeup application
  • Lightweight, breathable formulas
  • Helps makeup apply evenly and stay put
  • Can be worn alone, under makeup, or layered with other TruBlend Skin Enhancers
  • Vegan & formulated without Parabens, Sulfates, Phthalates, Mineral Oil & Talc
  • Suitable for all skin types, even sensitive
  • Tube made from 30% post consumer recycled material (PCR)
  • Leaping Bunny Approved by Cruelty-Free International (CFI)

Description

Skincare-infused primer that is Clean, Vegan and formulated with skin-loving ingredients. Helps makeup apply evenly and stay put. PLUSH PLUMP – Instantly plumps the skin with a lightweight, dewy finish that keeps your complexion hydrated all day and increases skin’s radiance. A replenishing formula with Biopeptides for intense 48HR hydration.
Suggested Age: Adult
Color Palette: Translucent
Product Form: Liquid
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Priming
Recommended Skin Type: Oily, Normal, Dry, Combination
Net weight: .81 fl oz (US)
TCIN: 90777877
UPC: 3616305499172
Item Number (DPCI): 052-08-9212
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua/water/eau, glycerin, butylene glycol, octyldodecyl neopentanoate, pentaerythrityl tetraethylhexanoate, cetearyl alcohol, 1,2-hexanediol, caprylyl glycol, dimethicone, polysorbate 80, cetearyl glucoside, ammonium cryloyldimethyltaurate/beheneth-25 methacrylate crosspolymer, bisabolol, sodium hyaluronate, sodium polyacrylate starch, vaccinium macrocarpon (cranberry) fruit extract.

Shipping details

Estimated ship dimensions: 1.14 inches length x 1.3 inches width x 4.89 inches height
Estimated ship weight: 0.08 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Do you but sunscreen first and then the primer??

submitted by Lisy0998 - 2 months ago
  • A: Sunscreen first as it is the last step of skincare. Thereafter primer, followed by foundation.

    submitted byJovi - 24 days ago

Q: Is this product tested on animals?

submitted by AI Shopping Assistant - 3 months ago
  • A: No, this primer is marked as cruelty-free, meaning it is not tested on animals.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Can this primer suit all skin tones?

submitted by AI Shopping Assistant - 3 months ago
  • A: Yes, this primer is formulated to be effective for all skin tones.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the suggested age for using this primer?

submitted by AI Shopping Assistant - 3 months ago
  • A: The primer is suggested for adult use, suitable for various age groups.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What skin types is this primer recommended for?

submitted by AI Shopping Assistant - 3 months ago
  • A: It is suitable for oily, normal, dry, and combination skin types.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the form of this skin enhancer product?

submitted by AI Shopping Assistant - 3 months ago
  • A: The product comes in a liquid form, designed for easy application.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Additional product information and recommendations

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Frequently bought together

Guests also viewed

Guests are saying

The Covergirl Trublend Skin Enhancer Primer Velvet Blur is a versatile makeup base that offers a lightweight, smooth application, making it ideal for everyday use. Guests appreciate its ability to blur pores and fine lines while providing hydration without a greasy feel. The cute packaging and easy pump dispenser enhance its appeal, making it a favorite among those looking for a reliable primer that helps makeup last longer and look flawless.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 1511 reviews
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 3.5 out of 5
    50% would recommend
    2 recommendations
    3 out of 5 stars
    20 April, 2026
    originally posted on influenster.com
    Image

    Not bad

    The packaging is cute not a bad primer!!! I still love my go to elf primer but this is a good one too!! Easy to apply and makeup goes on flawlessly…..
    1 reply from CoverGirl Consumer Affairs Department team - 27 days ago
    Hello there! We appreciate you taking the time to share your product experience with our CoverGirl TruBlend Primer Plush Plump. Thank you for giving this a try! Instantly plumps the skin with a lightweight, dewy finish that keeps your complexion hydrated all day and increases skin’s radiance. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
    TracyF
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 January, 2026
    • Skin tone: Light
    • Skin type: Combination, Normal
    • Skin concern: Aging, Redness, Dark circles, Pores, Dullness, Sun damage, Uneven skin tone
    • Hair color: Brunette
    • Eye color: Green

    Cute name & Packaging!

    l love CoverGirl Velvet Blur primer! The tube is cute & easy to store. I can dispense as little or as much as I'd like. All I do is dab it on & apply foundation or skin tint as usual. It smooths my forehead better than anything else! My foundation blends easily over it. I don't notice a heavy or greasy feel in a way that I have w/other silicone based primers. No crackling or separating! Pores on cheeks stay concealed.
    1 reply from TheCoverGirlTeam team - 4 months ago
    Hi there, thank you for taking the time to try our TruBlend Skin Enhancer Velvet Blur Primer and for sharing your experience! We are very happy to hear this primer works so well for you! Your feedback is very important to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
    SteelersFan81
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    27 December, 2025Verified purchase

    Not for large pores

    I dont believe i see a difference when using this product. It doesnt make me as oily as No. 7, but it doesnt cover pores at all.
    1 reply from TheCoverGirlTeam team - 5 months ago
    Hi there! We appreciate you taking the time to try out our TruBlend Skin Enhancer Primer. We are sorry to hear this product did not provide the expected results. This is not the experience we hope for you to have. We would love to connect with you to make this right. Feel free to give us a call with any questions at 1-800-426-8374 or chat with us via the Contact Us page on our website. We will be more than happy to help you and hope that you reach out.
    Jess
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    14 December, 2025
    originally posted on influenster.com
    Image

    A lightweight, blurring primer that smooths skin a

    The CoverGirl TruBlend Skin Enhancer Primer Velvet Blur creates a smooth, soft-focus base that helps makeup apply more evenly. The texture feels lightweight and silky, and it blends easily into the skin without leaving a heavy residue. I noticed that it helps blur the look of pores and fine lines while extending the wear of foundation throughout the day. Makeup sits better on top and stays fresh longer without slipping or separating. The packaging is convenient and easy to use, making it a great everyday primer option. I received this product complimentary in exchange for my honest review.
    aliyaa33_5336
    Did you find this review helpful?
    5 out of 5 stars
    14 December, 2025
    originally posted on influenster.com
    Image

    Smooth, lightweight, and long-lasting — my makeup’

    The Covergirl TruBlend Velvet Blue Primer smooths skin and helps makeup last longer. Its lightweight, silky texture feels comfortable and gives a fresh, even canvas for foundation.
    gangas4_5911
    Did you find this review helpful?
    4 out of 5 stars
    11 December, 2025
    originally posted on influenster.com
    Image

    it’s a great everyday primer that makes my skin lo

    It really surprised me in the best way. It goes on super smooth and feels light on the skin, giving me a soft, even base that helps my makeup last so much longer. I also love the packaging it’s simple, cute, and easy to toss in my bag without taking up space. Nothing flashy, just clean and pretty.
    leilaniw29_9579
    Did you find this review helpful?
    3 out of 5 stars
    4 November, 2025
    originally posted on influenster.com
    Image

    What pores!?

    [This review was collected as part of a promotion.] Love this!! I started using this a week ago, and it not only reduced/blurred my pores while applied… they still look amazing a few days later!! I didn’t change anything else, so it has to be from using this product. I have large pores on my nose, so this makes me very happy!!
    1 reply from CoverGirl Consumer Affairs Department team - 6 months ago
    Hello! We appreciate you taking the time to share your experience with our Skin Enhancer Velvet Blur Primer. We are happy to hear it does a great job of reducing and blurring your pores! Your feedback is very important to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
    lexij1922_7869
    Did you find this review helpful?
    5 out of 5 stars
    14 October, 2025
    originally posted on influenster.com
    Image

    Really good! Not too sticky or tacky.

    [This review was collected as part of a promotion.] This was really good primer! It worked great with my foundation. And it wasnt too tacky. It lasted all day for me so Im definitely getting this one again. The packaging is really cute as well.
    shelbyrb582_9788
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    13 October, 2025
    originally posted on influenster.com
    Image

    Not the best primer I've ever tried...

    [This review was collected as part of a promotion.] This Cover Girl TruBlend Skin Enhancer Primer is ok. It has a nice texture and the scent isn't bad. I like how it's packaged with the pump, as well. It kinda made my makeup pill, though, so it didn't go well with that. If I had to choose a primer, then I'd probably go for a different one.
    1 reply from CoverGirl Consumer Affairs Department team - 7 months ago
    Hello! We appreciate you taking the time to share your experience with our TruBlend Skin Enhancer Velvet Blur Primer. Your feedback regarding the texture, packaging, and compatibility with your makeup is very important to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
    thekateexperience_6143
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    5 October, 2025
    originally posted on influenster.com
    Image

    Wouldn’t recommend

    [This review was collected as part of a promotion.] I really didn’t like this unfortunately, the texture was quite silicone like and i really didn’t like the feeling of it on my skin. While it did do an okay job of blurring pores I found that my makeup didn’t really work with this product and just didn’t sit on the primer nicely, it’s okay but there’s better primers out there.
    1 reply from CoverGirl Consumer Affairs Department team - 7 months ago
    Hello! We appreciate you taking the time to share your experience with our TruBlend Skin Enhancer Velvet Blur Primer. Your feedback regarding the texture, performance, and the way this product worked with your makeup is very important to us, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
    avea1_6139
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    2 October, 2025
    originally posted on influenster.com
    Image

    😍

    I discovered it, it was truly amazing to me, I don't regret using it for a single second, it will definitely become my guide....🧚‍♀️🩷🩷🩷🩷🩷🩷
    likam16_5318
    Did you find this review helpful?
    5 out of 5 stars
    30 August, 2025
    originally posted on influenster.com
    Image

    Budget friendly good primer

    Great primer like a dupe for the mcobeauty one its pretty good for a dupe of the milk primer good texture feels nice on the skin very hydrating and good if your on a budget.
    brendag372_7155
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    27 August, 2025
    originally posted on influenster.com
    Image

    Not for oily skin

    Good skin prep and primer is key to any make up not moving. This is not the case with this prime. Makeup didn’t last all day, look terrible and oily.
    1 reply from CoverGirl Consumer Affairs team - 9 months ago
    Hi there! Thank you for taking the time to try our CoverGirl Skin Enhancer Primer in Velvet Blur! We are so sorry to hear that you did not receive the results you expected. We value your feedback, and we will be sure to share it with the rest of our team. If you have any additional questions or comments, we invite you to reach out to our team. You can call us at 1-800-426-8374 or chat with us via the Contact Us page on our website. It would be our pleasure to assist you further!
    cindyr340_6878
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    16 August, 2025
    originally posted on influenster.com
    Image

    definitely enhances my skin !! ✨✨

    wow! this covers up my texture like butter! the finish is so perfect! I love the packaging it’s so pretty. no weird scent or smell! I definitely recommend this!
    aubreyc111_8565
    Did you find this review helpful?
    5 out of 5 stars
    16 August, 2025
    originally posted on influenster.com
    Image

    High power grip!

    High grip power in a bottle! Your makeup won’t budge! In sleek and modern packaging you will find an incredible primer that nourishes the skin whilst keeping your makeup on your face
    sophieg396_8844
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    5 August, 2025
    originally posted on influenster.com
    Image

    The perfect primer for locking in your look and gr

    The Covergirl Trublend Skin Enhancer Primer with Sticky Grip completely exceeded my expectations. The texture is lightweight but slightly tacky in the best way. It creates the ideal base for foundation to adhere to and noticeably extends wear time. It smooths the skin without feeling heavy and gives just enough grip to keep everything in place, even through long days. A total must-have for flawless, long-lasting makeup!
    amberm1085_3577
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    7 July, 2025
    originally posted on influenster.com
    Image

    10/10

    works very well and help my makeup stay on more even when sweating from hot weather i would recommend if can afford i would say elf primer grip also works well
    elim83_9825
    Did you find this review helpful?
    4 out of 5 stars
    6 July, 2025
    originally posted on influenster.com
    Image

    If you're dealing with uneven texture, visible por

    This primer glides on like silk and immediately blurs out my pores without feeling heavy or clogging. It gives my skin this soft-focus, velvety finish that looks amazing both under makeup and on its own. I love how lightweight it feels—no greasy residue or pilling. After a couple of weeks of use, I noticed my skin felt smoother even without makeup. The fact that it includes niacinamide is a huge plus—it’s like skincare and primer in one. I’ve also had fewer random breakouts, which never happens with base products for me!
    shesclassie_5266
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    6 June, 2025
    originally posted on influenster.com
    Image

    Perfect grippy primer for long lasting makeup

    Nice grippy primer. Leaves my makeup feeling like skin and lasts throughout the day! Great pump packaging for easy application. Totally recommend!
    bellekdin_9547
    Did you find this review helpful?
    5 out of 5 stars
    29 May, 2025
    originally posted on influenster.com
    Image

    great

    [This review was collected as part of a promotion.] This primer by cover girl has been great. It did a wonderful job of having a nice pump packaging which makes it easy to dispense just the right amount. It has a nice scent that was not too much. It effectively my skin primed and ready for the makeup which was nice. Makeup went on smooth
    reide_5240
    1 guest found this review helpful. Did you?

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