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The Doux Bee-Girl Honey Curl Custard - 16 fl oz: Enhancer for Textured, Curly Hair; Liquid Curl Styling Product - 2 of 4The Doux Bee-Girl Honey Curl Custard - 16 fl oz: Enhancer for Textured, Curly Hair; Liquid Curl Styling Product - 3 of 4The Doux Bee-Girl Honey Curl Custard - 16 fl oz: Enhancer for Textured, Curly Hair; Liquid Curl Styling Product - 4 of 4
The Doux Bee-Girl Honey Curl Custard - 16 fl oz: Enhancer for Textured, Curly Hair; Liquid Curl Styling Product - 1 of 4

The Doux Bee-Girl Honey Curl Custard - 16 fl oz: Enhancer for Textured, Curly Hair; Liquid Curl Styling Product

$13.99 ($0.87/fluid ounce)

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At a glance

About this item

Highlights

  • Hydrates, protects & defines curls
  • No crunch or flaky residue
  • Juicy, bouncy, soft curls
  • Boosts shine, seals in moisture & fights frizz

Description

The Doux Bee Girl Honey Curl Custard 16 fl oz - Super-charged honey curl custard for the “woke up like this” win! She hydrates, protects, and defines even the tightest curls with no crunch or flaky residue. No cap! Just #science Juicy, bouncy, soft curls powered by the science of super-charged honey specifically formulated for thirsty hair on the mend. That’s because our natural honey is given a positive charge, which smooths the hair’s negatively-charged cuticle to boost shine, seal in moisture, and fight frizz. There’s also Aloe and Vitamins B, C & E for growth protection. Plus Keratin & Silk Amino Acids to keep curls poppin’. HOW TO USE: Apply to clean, wet hair in small sections. Rake through with fingers to clump curls. Hood dry or diffuse until 100% dry. Fluff to the gods or as desired.
Hair Type: All Hair Types, Textured, Curly
Product Form: Liquid
Beauty Purpose: Curl Enhancing
Net weight: 16 fl oz (US)
TCIN: 86919226
UPC: 850031703186
Item Number (DPCI): 063-05-3524
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua (water), propanediol, acrylates copolymer, maltodextrin/vp copolymer, sorbitol, pvp, aminomethyl propanol, fragrance, acrylates/c10-30 alkyl acrylate crosspolymer, phenoxyethanol, hydroxypropyltrimonium honey, mel (honey), panthenol, sodium hyaluronate, keratin amino acids, silk amino acids, ascorbic acid, tocopheryl acetate, aloe barbadensis leaf juice, lactic acid, ethylhexylglycerin

Shipping details

Estimated ship dimensions: 4.21 inches length x 3.81 inches width x 3.58 inches height
Estimated ship weight: 1.15 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this silicone free and paraben free?

submitted by LK - 4 months ago

  • A: Ingredient listings are subject to change. For an accurate listing of ingredients, in each product, please refer to your product packaging.

    submitted byBeauty Advisor - 4 months ago

Q: What key ingredients are included in the formula?

submitted by AI Shopping Assistant - 4 months ago

  • A: The formula includes super-charged honey, Aloe, and Vitamins B, C & E for added benefits.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: What benefits does the curl custard provide for hair?

submitted by AI Shopping Assistant - 4 months ago

  • A: It hydrates, protects, and defines curls while boosting shine and fighting frizz.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: How should I apply the curl custard for best results?

submitted by AI Shopping Assistant - 4 months ago

  • A: Apply to clean, wet hair in small sections and rake through with fingers to clump curls.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Can this product help with frizz control?

submitted by AI Shopping Assistant - 4 months ago

  • A: Yes, it seals in moisture and fights frizz effectively for smoother curls.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Does this product leave a crunchy or flaky residue?

submitted by AI Shopping Assistant - 4 months ago

  • A: No, it is designed to provide soft curls without any crunch or flaky residue.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated
See all questions (6)

Additional product information and recommendations

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Guests are saying

The product has garnered a mix of enthusiastic and critical feedback from guests. Many appreciate its strong hold and ability to define curls, making it ideal for various styling needs. However, some guests have reported issues with flaking and dryness, particularly when too much product is used. Overall, it seems to work best when applied correctly and in moderation, providing a long-lasting hold and shine for beautifully styled hair.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 368 reviews
    effectiveness: 3.72 out of 5
    quality: 3.52 out of 5
    value: 3.55 out of 5
    56% would recommend
    75 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 April, 2026Verified purchase

    (no review title)

    I love this gel, it definitely has an adjustable hold and it lasts for days!
    Godz_gurl15
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    28 March, 2026Verified purchase

    Flakes & dryness

    Great hold but leaves a lot of flakes and causes hair to be dry
    Bad
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    15 February, 2026Verified purchase

    (no review title)

    Great hold
    Na
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 February, 2026Verified purchase

    Meh

    Definitely a strong hold gel, but within two days it flakes a LOT and the smell is terrible that I debated even putting it in my hair.
    Arianna
    effectiveness: 2 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    21 January, 2026
    originally posted on The Doux
    Image

    Great hold and shine

    OMG I love Bee Girl gel. I bought some for the first time yesterday and I am going to go back and bye several more jars. Please keep making these products they are the BEST. I have been wearing my natural hair for over 30 years, and I have tried a lot of products. Bee Girl Gel is my number 1 now!!!!!
    Cathy
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 December, 2025Verified purchase

    Dries to a crisp

    Leaves your hair crispy when it dries
    Paula
    effectiveness: 1 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 November, 2025Verified purchase

    The best so far!

    My go to! its great for humidity. It holds my curls, define them like I want and they stay all day! I dont mind the hard curls because after awhile the hard kind of goes away. I've seen no flaking! I can finally wear my hair down and not be scared it will frizz through out the day!
    biamason
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 November, 2025Verified purchase

    Sticky and smells like honey

    I always get compliments on how defined my hair is when I wear this brand. Especially this Bee. It literally smells like honey and is sticky. That is the only thing I don't like, it is sticky. But I can wear it for days. I just got to spritz in the morning with a water bottle and shake my head to form it again.
    chellibelli
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    4 October, 2025Verified purchase

    Strong hold but drying

    I decided to try this product as I have been using the mousse in this same line for a while and wanted to see if both products paired well together. The curl custard has a strong hold but is very drying, I had to keep adding oil to try to get some moisture into my hair. I have seen comments that it has a lot of build up and creates flaking, but for me that was not the case. Happy that I tried the product, but is a no for me and will not be purchasing again.
    gg529
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    27 September, 2025
    originally posted on The Doux
    Image

    Menopausal Hair Two Strain Twist

    I have low porosity menopausal hair and I wanted to add a gel to my wash and go bee girl crazy sexy curl mouuse, the results were amazing . I didn’t need a gel , however just wanted to try it , my curls were extremely defined and I loved the texture it was a light sleek gel which made my curls, very soft , only thing once again you have to sit under the dryer or diffuse , heat have to stay away from , but the moisture this custard provides and the built in heat protections with the Doux products help
    TQ
    Did you find this review helpful?
    5 out of 5 stars
    27 September, 2025Verified purchase

    Love it

    I love this product. But be careful, use too much and it flakes.
    Smara
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    15 September, 2025
    originally posted on The Doux
    Image

    Flake Central

    I tried this gel twice first with the CrazySexyCurl mousse and once by itself both times the product flaked. I loved the results but I could see the flakes on my scrubs and it made me self conscious about my hair looking dirty. I did receive many compliments on my wash and go but ultimately couldn’t wash my hair soon enough. Please figure out what causes the product to flake.
    1 reply from Customer Support team - 8 months ago
    Hi Big Moe, Thank you for the review. Did you use a leave in conditioner before, and did you allow the hair to fully dry before spray any oil/shine spray?
    Big Moe
    4 guests found this review helpful. Did you?
    3 out of 5 stars
    14 September, 2025Verified purchase

    50/50

    Very flaky, leaves hair very hard and crunchy. However, it does make your curls pop. Will need to wash your hair everyday.
    KHow
    effectiveness: 5 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 September, 2025Verified purchase

    Love it!

    Tried this today with the same brand gel foam. My curls had a cast once diffused and once I shook it out from the root and “scrunched the crunch” it was soft and bouncy. Fragrance is strong, but I like it. Could be hard for some that don’t like fragrances. Will have to see how well it lasts in bonnet overnight. Also use the &Honey Melty shampoo and conditioner.
    michelle
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    6 September, 2025

    Left hair crunchy, didnt like smell of product

    Cute concept and packaging but, left hair sticky and hard. Plus the smell, not my favorite.
    SB
    effectiveness: 1 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 September, 2025

    Not For Me

    I wanted to like this SO BAD but it’s just not for me. And yes, I followed the directions, watched the videos, etc. First off, it took FOREVER to dry, second, once it was dry, my hair felt dry too. Way dry. Simultaneously, my usual corkscrew curls were limp like loose waves, seemingly weighed down. Not to mention, they were already flakey when I scrunched them out. Just… no. Love the smell though!
    danielle_letsdance
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    21 August, 2025
    originally posted on The Doux
    Image

    No Ma'am

    I wanted to LOVE these products. Watched vids and read info directly from their website. My hair never dried after 2 1/2 hrs and was so stuff I could literally break it. Had to wash it totally out. Paid beautician for nothing!!
    1 reply from Customer Support team - 9 months ago
    Hi TK, We are sorry to hear about your experience with using Bee Girl. When following the directions and sitting under a dryer until hair is completely dry, you will achieve a defined curly look based on your curl pattern with firm hold. Seems like Bee Girl is not right product for you. Please send an email to Customer Service at customerservice@thedoux.com for us to gather more information about your hair to determine the correct product(s) for you. We look forward to hearing from you.
    TK
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 August, 2025Verified purchase

    No Ma'am

    I wanted to LOVE these products. Watched vids and read info directly from their website. My hair never dried after 2 1/2 hrs and was so stuff I could literally break it. Had to wash it totally out. Paid beautician for nothing!!
    Tara
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 August, 2025Verified purchase

    My Curls are in LOVE with This!

    I am absolutely obsessed with The Doux Bee Girl Curl Custard! From the first use, I could tell this product was something special. It gives my curls the perfect amount of definition without that heavy or crunchy feeling. My hair feels soft, bouncy, and hydrated, and the shine is next-level!
    CurlyQueen29
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    7 August, 2025
    originally posted on The Doux
    Image

    Love my curls again

    I have had thick super curly hair my whole life, struggled finding a product that truly worked. I have four containers now of bee girl honey cream ! This has by far been the absolute best product for me ever ! I LOVE it my girls are so soft and natural feeling everyone ask what did you do differently…. I send them to this cream!
    SheShe
    Did you find this review helpful?

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